Wednesday 28 June 2006

The Eyes Have It

Newcastle University recently ran a test where they placed a poster of flowers over a canteen "honesty box" and then replaced it with a pair of staring eyes to see if there was any difference in how much money people put in the box. Not surprisingly, when the staring eyes were put up, people had an guilt-attack and were three times more likely to pay for their drinks.

The scientists believe their findings may have applications in initiatives to curb anti-social behaviour or for law enforcement.

"It does raise the possibility that you could get people to behave more co-operatively or pro-socially by putting up pictures of eyes," said Dr Bateson.

Oh, yeah. I'm really looking forward to seeing posters like the one above on the street corners.

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