Wednesday 8 May 2013

Would you wear a shirt for 100 days without washing it?


A good wool shirt is awesome, but would you wear one for 100 days straight without washing it? Kickstarter startup Wool & Prince claims that you can do exactly that with its buttondown shirts, which it handed out to 15 “wear testers” who wore them while engaging in such activities as backpacking in the Andes and dancing in "Tropical" NYC clubs. According to the makers, the shirts not only proved durable, but still looked – and smelled – fresh after over three months of straight wear... Continue Reading Would you wear a shirt for 100 days without washing it?

Section: Good Thinking

Tags: Clothing, Kickstarter, Shirt, Wool

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